Amy Jo Kim, ShuffleBrain: Putting the Fun in Functional: Applying Game Mechanics to Social Software
Christian Crumlish, Yahoo: Social Design and the Yahoo! Pattern Library
Official Website: http://www.baychi.org/calendar/20080408/
Added by rashmisinha on March 24, 2008
Anyone heading down from SF for this?
I might be driving down from the Mission to PARC (unless I am already in South Bay). Will know closer to time.
Good transcript of an interesting talk Amy Jo Kim gave on a similar subject at ETech a few years ago: http://www.reemer.com/archives/2006/03/08/etech_applying_game_design_to_mobile_services/
doubt i can get down there, but it sounds excellent. two very smart people.