3rd Annual Commercial & Marketing Excellence Brazil Congress December 16, 2011

Ensure long-term sustainability and benchmark your commercial strategy

Brazil´s largest gathering of pharmaceutical executives is back for the 3rd year. This is the must attend senior level event with more than 25 Top Level Speakers and a completely revamped agenda to tackle the crucial issues for the industry right now.

200+ senior level Commercial, Sales & Marketing executives come together for exclusive keynote sessions, 4 focused sessions and unrivalled networking to engage in high level business discussions that will set the pace of the future of Brazilian Pharma!

Main Topics:

Align to market momentum: Understand how the Brazilian market will continue to transform with further acquisitions, PPP strategies, biosimilars and new market regulations

Commercial Models: Explore the evolution of the KAM model and hear real case studies on implementing customer and stakeholder-focused strategies

Digital Media & Technology: Latest trends in digital marketing and social media - analyze how physicians and key stakeholders want to be approached and how they are embracing technology

Marketing Excellence: Boost the point of sale with key trade marketing strategies, improve portfolio management and discover how Closed Loop Marketing (CLM) can boost loyalty

Sales Force Effectiveness: Hear best local and international practices on coaching, training, talent management & KPIs – and create the best sales force in the industry.

Yessica Rodriguez
Global event Director Latin America.
eyeforpharma
7-9 Fashion Street, London. E16PX
T - +44 207 375 7541
F - +44 207 375 7172
E - [email protected]