Social CRM: Innovation, Enterprises, Internal and External Communities March 23, 2010

Innovation has been dubbed as one of the more promising purpose-driven applications of social and collaborative technology in the enterprises. Whether as a way to encourage customers or internal employees, Innovation Programs in enterprises have unlocked critical ideas at well known enterprises that has ultimately led to the conception of new product ideas, significant cost savings internally and finally, operational efficiency. Sameer Patel, founding partner at the Sovos Group will moderate a session to highlight the opportunity and challenges that organizations face as they seek to unlock critical insight coming from customers, partners and employees.

Panel discussions with HP, Intuit and SAP.

Panelists:

Susie Wee is the Chief Technology Officer of Client Cloud Services in HP's Personal Systems Group.
Tad Milbourn is responsible for managing Intuit Brainstorm, Intuit's online innovation catalyst.
Marco ten Vaanholt is Vice President for SAP Community Network responsible for the SAP Business Process Expert Community (bpx.sap.com); and the SAP Business Objects Community (boc.sap.com) strategy and programs.

Moderator:
Sameer Patel has more than a decade of experience managing initiatives for large organizations helping them define and execute sustainable programs that drive lead generation, business partner network optimization, sales and marketing operational effectiveness, innovation, customer acquisition and employee productivity via communication and collaboration constructs.

Official Website: http://www.meetup.com/BayAreaExecutives/calendar/12790032