SKMurphy: Getting More Customers - A 90-day Plan October 24, 2009

We will cover a variety of proven marketing techniques for growing your business: attendees will select two or three that fit their style and develop a plan to implement them in their business in the next 90 days. As a part of your workshop, you will leave with an one-page action plan and we will follow up to help you track your progress. These proven techniques are divided into a couple broad strategies:

* What other people say about you: referrals, indirect, or joint sales.
* What you say: speaking engagements, particularly in community of practice groups (professional groups, users groups) are ways of reaching customers.
* What you write: blogs, articles, newsletters are all proven methods for getting your message across and reaching your customers.
* Getting found when prospects are looking: advertising and making your site easily found on search engines are two ways to do this.

This workshop has consistently enjoyed very positive feedback and the last couple have sold out!

Workshop Leaders:
Sean Murphy has taken an entrepreneurial approach to life since he could drive. He has served as an advisor to dozens of startups, helping them explore new options and bring their businesses to new levels. His firm, SKMurphy, Inc., focuses on early customers and early revenue for software startups, helping engineers to understand business development. He holds a BS in Mathematical Sciences and an MS in Engineering-Economic Systems from Stanford University.

Steve Moore has over 25 years experience in the RF/wireless industry including roles in design engineering, product management, applications, marketing and sales. He has worked for both large companies (Watkins-Johnson, Trimble Navigation, Symbol Technologies and Micro Linear) as well as for small start-ups (Wireless Access, SiRF Technology and Telencomm). He has a BS in Electrical Engineering from U.C. Berkeley and a MS in Management from Santa Clara University.

$76, after October 15 $98, after Oct 22 $173.

Official Website: http://www.skmurphy.com/blog/2009/09/16/getting-more-customers-a-90-day-plan/