Search Engine Optimization April 2, 2008

Search Engine Optimization - What is "Search Engine Optimization" and why is it important to your business? Which key phrases are the best for my business? What do I need to do to my website to achieve prominent ranking on the major search engines? How are the Search Engines different? This session explains the logic and process behind search engine optimization and teaches you how to make your site more attractive for the best search engine placement.

Speaker Bio:

Kevin A. Dean is an Internet Marketing Consultant and owner of WSI Net Advantage in Fremont CA. He specializes in helping business owners better utilize the Internet. WSI works with SMB's to provide personalized Internet marketing services. As search engine optimization and marketing (SEO / SEM) experts, WSI identifies opportunities for increasing business opportunities, building brands, and delivering prospective clients to a company's website. This "e-business" consulting, along with Kevin's years of business experience, supplies WSI's clients with a return on their Internet investment. As a provider of high quality websites, email marketing services, online productivity tools, and hosting, WSI can spot unique ways to take advantage of the power of the Internet for growth and profits.

Prior to Kevin's ownership of WSI, he was Vice President of Operations at Sipex Corporation, a Silicon Valley based manufacturer of interface, electroluminescent and power management semiconductors. He worked extensively on creative solutions for engineering and manufacturing systems along with data transfer and effective email techniques. He spent many years improving factory efficiencies through creative training programs with operators, technicians, engineers and management in the industry.

He received an MBA from Worcester Polytechnic Institute, Worcester, MA, with a focus on Operations Management. He also has a BSEE from Rensselaer Polytechnic Institute, Troy, NY.

In advance, members $25, guests $35; At door add $10.

Official Website: http://www.ebig.org