In today's business climate of fast-paced interactive impressions and decreasing client demand, it has become more important than ever to make a successful split-second impact online. However, there's more to marketing than what meets the eye -- what meets the wallet also matters. Now more than ever, clients want to know exactly where their money is going.... and, as the one spending it, you need to be able to tell them! On July 29, Melani Gordon founder of gWaveConsulting, Inc., will present on the topic: How to provide marketing campaign ROI/transparency in times of slowing economy & decreasing marketing budgets.
The workshop will focus on:
* increasing value on overall online AND offline ad dollars spent
* demonstrating how marketing budgets should best be spent
* proactively managing campaigns to prevent negative outcomes
* tactics to implement for today's slow economy and for the future
* samples from gWave campaigns and client projects
gWaveConsulting offers pay per click advertising, online media buying, social media marketing, search engine optimization, email marketing, web design/development, marketing analytics, and lead management/distribution services. The firm serves clients in the health, consumer, finance, real estate, and technology industries. Clients include speaker, author, and entrepreneur John Assaraf, business coaching service OneCoach, and real estate CRM solution site SharperAgent.
Date: July 29, 2008
Time: 8:30am - 10:30am (coffee & bagels will be provided)
Where: 2970 5th Ave. Suite 340, San Diego, CA 92103
Space is limited to 15, so RSVP at http://www.dtelepathy.com/events/july-workshop-show-marketing-roi-in-times-of-slow-economy today!
Event submitted by Eventful.com on behalf of dtelepathy.
Added by digitaltelepathy on July 7, 2008