Marketing Research Conference September 13, 2008
110 Huntington Avenue
Boston, Massachusetts 02116
Boston, Massachusetts 02116
800 market researchers converging on Boston for an annual conference.
"Refocusing on the Consumer: What are people really thinking?
Marketing Researchers must refocus on the consumer in today’s rapidly changing world. We, as researchers, need to go beyond the data to understand the context in which consumers make decisions and filter information. We need to move beyond “what” to why and how."
Official Website: http://www.marketingpower.com/Calendar/Pages/2008MarketingResearchConference.aspx
Added by AaronDragushan on September 1, 2008
Comments
AaronDragushan
Going to the conference? I'm interested in market research and the internet, especially related to new technologies, social media, web 2.0 etc. Also, anyone want to split a hotel room?