How to Market Effectively to the Seniors Market November 18, 2009

Interested in targeting the Seniors Market?
Did you know that ...

> Seniors control close to 70% of all wealth in the US
> Seniors own more fully-paid homes than any other age group
> Seniors account for 50% of all spending
> Seniors spend more on groceries, health products, and travel and leisure than any other age group
> Seniors account for 80% of all luxury travel

Learn how to profit from this huge untapped market. Join this one-day hands-on Marketing Camp focusing on how to market to seniors and go home with a new, revitalized Marketing Plan, creative ideas for your marketing materials, and learn marketing secrets from the experts.
This hands-on, 8-hour workshop is full of insights into how to focus on your seniors target and differentiate your product or service.
Limited spaces still available

About the Course Instructors

Letty Quizon: Over 25 years experience in developing, implementing and evaluating marketing, communications, and advertising campaigns for Fortune 500 companies and several non-profit organizations

Teresa Schnabel: Over 20 years experience in Marketing and Marketing Research with research focus on Baby Boomers, the impact of aging and its implications on lifestyle, aspirations and consumer habits and practices

Official Website: http://www.mktg2seniors.eventbrite.com