Customer Relationship Management CRM February 6, 2010

Objectives:
By the end of the program, participants will be able to:

•Understand why Customer Relationship Management (CRM) is essential for attracting, retaining and growing loyal customers.

•Determine the uses and objectives of a CRM system.

•Recognize best practices in implementing a CRM strategy.

•Use CRM for improving marketing, sales, customer service, and customer contact.

Official Website: http://www.meirc.com/programs/sales-and-marketing/800-customer-relationship-management-%28crm%29-system.html