Building a Business Model November 12, 2008

Thinking carefully about economics and business strategy can make the difference between having great technology versus having a great company. While MBAs can be famously dim-witted, scientists and engineers can be famously stubborn and insensitive to market forces.

We discuss the most common commercialization traps that befall otherwise “way smart” inventors.

Registration is free but required. You only need to register once in order to attend all lectures so when you register you will receive a confirmation for the program as a whole, which began on October 1, 2008.

Plese visit this site to register: https://www.eventbrite.com/register?orderid=2856812804&eid=173001452