2009 Update on Search Engine Optimization - PATCA Presentation February 12, 2009

PATCA's February meeting will feature Kevin Dean of WSI Internet Consulting in San Jose. Dean is a return speaker to PATCA, and will give an update to last year's popular presentation on Search Engine Optimization (SEO.)

For those who missed the 2008 session, Dean will provide a quick refresher on what search engines are and how they help visitors find your company's website. SEO basics, like creating good meta-tags and keywords, will also be reviewed.

Dean will also dig deeper into working with SEO techniques, and will cover new developments in the art and science of search marketing since his last presentation to PATCA.

You'll hear about:

**The power of the search engine marketing
**Using meta-tags strategically
**Proper keyword selection and implementation
**The top SEO issues you can address today
**New ways to market online

If you tried some of Dean's tips previously, feel free to share your questions and experience. This informative session should provide plenty of quick tips that will enable each consultant to immediately improve their position in search results.

PATCA members, guests, and the public are welcome to attend. Advance reservations strongly recommended.

Kevin A. Dean is an Internet Marketing Consultant and owner of WSI Net Advantage in Fremont. He specializes in helping business owners better utilize the Internet. As search engine optimization (SEO) and marketing (SEM) experts, WSI identifies opportunities to increase revenues, build brands, and draw customers to its clients' websites. Through website, e-mail marketing, online productivity, and hosting services, WSI identifies unique ways to take advantage of the power of the Internet for growth and profits. He holds an MBA from Worcester Polytechnic Institute, and has a BSEE from Rensselaer Polytechnic Institute.

$17-members; $22-non-members; $17-first time guests of members.

Official Website: http://www.PATCA.org